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Fragwear Relaunches with Brand New Designs for Gamers

Fragwear Relaunches with Brand New Designs for Gamers

Dec 13th, 2012 – London UK – Fragwear, an online destination for kitting out gamers in stylish and on trend clothing, today announced its return with the launch of its brand new online shop with an exclusive promotional offer for the first 100 orders placed. The label has teamed up with Razer to give away 100 ‘money-can’t-buy’ swag packs of limited edition Razer branded goods with a Fragwear order.

The store, located at, this morning open its doors for business with a host of new designs.

“We are really excited to open the doors again. We have had such a demand for the brand to be brought back and with our new design team in place we are sure our customers will be delighted” Said Mark Reed, Fragwear Director.

The first 100 orders will be given a free and exclusive Razer ‘swag bag’, including a Razer branded scarf and merchandise pack that cannot be purchased. The offer is open to all European customers.

Darren Roberts, Sales Director Razer, UK said “We are delighted to be supporting the relaunch of Fragwear, the store proved so popular with gamers in the past and we know our audience will love the new designs as much as we do. The Razer goodies that will be offered to the first 100 purchases are limited edition goods that we do not sell, so I suggest people get in quick and grab themselves a great Fragwear T-shirt, and maybe the exclusive Razer goods too.”

The brand, Fragwear, has for years been seen as the quality brand in gaming clothing, with its own style and take on the traditional, the brand is confident the relaunch will solidify its place as the Rolls Royce of gaming clothing designers.

The newly rebranded store will also be opening a specific area for Pro-game team clothing, where teams will be able to use their own graphics and text to create team clothing, in the coming months, something Reed is eager to talk about; “We know there are so many pro-gaming teams out there wanting to make a mark and validate their place in the pro-gaming world. The top European teams have jointly over half a million followers worldwide who regularly buy team merchandise. So, just like Premiership football teams have their kit, so too should pro-gaming teams, is the one cool destination to do that.”

The fully customisable game team clothing lines will be available in the coming months.

Customers are encouraged to hurry to the site at to browse the new designs and place an order to be eligible for the exclusive launch offer. 

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Stuart Davidson

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