Microsoft Downs Xbox 360 Sales Estimates

Iria · Jan 27, 2007, 12:39 AM

Source: X-bit Labs
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After several successful months of sales amid the lack of heavy advertising, Microsoft Corp. has reduced sales targets of the Xbox 360 game console due to lower than expected demand towards the latest gaming machine.

Microsoft executives said Thursday that “due to unsold inventories in stores”, they expect to ship a total of 12 million Xbox 360 gaming machines by the end of the fiscal year in June, down from their previous target of 13 million to 15 million, according to a news-report by Reuters news-agency.

SFOSOK · Jan 27, 2007, 01:24 AM

Maybe they should advertise...

mainman · Jan 27, 2007, 01:31 AM

It's MS own fault. How the hell do you launch a freakin console and then simply disregard the fact that advertising is a critical part of a consoles sucess.

Jan 27, 2007, 12:39 AM	#1
Iria DriverHeaven Extreme Member Join Date: Apr 2004 Posts: 7,275 Rep Power: 89	Microsoft Downs Xbox 360 Sales Estimates Source: X-bit Labs __________ After several successful months of sales amid the lack of heavy advertising, Microsoft Corp. has reduced sales targets of the Xbox 360 game console due to lower than expected demand towards the latest gaming machine. Microsoft executives said Thursday that “due to unsold inventories in stores”, they expect to ship a total of 12 million Xbox 360 gaming machines by the end of the fiscal year in June, down from their previous target of 13 million to 15 million, according to a news-report by Reuters news-agency.

Jan 27, 2007, 01:24 AM	#2
SFOSOK 939 Goin Strong Join Date: Jul 2005 Location: Ontario Posts: 7,033 Rep Power: 90 System Specs	Maybe they should advertise... __________________ Warning - Explicit Content Preceeding METAL!!

Jan 27, 2007, 01:31 AM	#3
mainman Mr. Nobody Join Date: Jul 2003 Location: OmniPresent Nightwatcher Posts: 5,961 Rep Power: 71	It's MS own fault. How the hell do you launch a freakin console and then simply disregard the fact that advertising is a critical part of a consoles sucess. __________________