Is there really such a thing as bad publicity?

Vikingod · Apr 13, 2007, 02:39 PM

Source: GamesIndustry
_________
No publicity is bad publicity. How many times have we heard that phrase? It has been applied to all manner of different situations, from video nasties to misbehaving celebrities. People like Max Clifford have made lucrative careers from the power of that phrase. In the videogames market, which is the whipping boy du jour of socially conservative types across the western world, the idea has found fertile soil and taken root. Controversy breeds popularity; exposure leads to sales.

Apr 13, 2007, 02:39 PM	#1
Vikingod Int'l Fish Liaison Join Date: Jul 2004 Location: By the light of lamp I sit and type... Posts: 16,197 Rep Power: 112 System Specs	Is there really such a thing as bad publicity? Source: GamesIndustry _________ No publicity is bad publicity. How many times have we heard that phrase? It has been applied to all manner of different situations, from video nasties to misbehaving celebrities. People like Max Clifford have made lucrative careers from the power of that phrase. In the videogames market, which is the whipping boy du jour of socially conservative types across the western world, the idea has found fertile soil and taken root. Controversy breeds popularity; exposure leads to sales.