Verizon SuperPages.com joins Google AdWords

Iria · Mar 28, 2006, 07:02 AM

SAN JOSE, Calif.--Google and Verizon SuperPages.com have signed a deal under which the classified ad provider will help its tens of thousands of marketers get ads onto Google search result pages, the companies said Monday.

"We're pleased Verizon is an authorized AdWords reseller and helping local small businesses take advantage of the opportunities of search advertising," Google said in a statement.

Verizon SuperPages.com sends sales representatives out to businesses to sell them advertising that will appear in print and online, something Google and other big Internet companies don't have the resources to do, Eric Chandler, president of the Internet division at Verizon SuperPages.com, said here in a keynote at The Kelsey Group Drilling Down on Local conference.

The new arrangement "marries our sales channel opportunities with Google's vast advertising network," he said in an interview after the session. "We play a key role in this whole ecosystem. We are the enablers to get this group (small merchants) online."
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Read More / Source: ZDNet

Mar 28, 2006, 07:02 AM	#1
Iria DriverHeaven Extreme Member Join Date: Apr 2004 Posts: 7,275 Rep Power: 89	Verizon SuperPages.com joins Google AdWords SAN JOSE, Calif.--Google and Verizon SuperPages.com have signed a deal under which the classified ad provider will help its tens of thousands of marketers get ads onto Google search result pages, the companies said Monday. "We're pleased Verizon is an authorized AdWords reseller and helping local small businesses take advantage of the opportunities of search advertising," Google said in a statement. Verizon SuperPages.com sends sales representatives out to businesses to sell them advertising that will appear in print and online, something Google and other big Internet companies don't have the resources to do, Eric Chandler, president of the Internet division at Verizon SuperPages.com, said here in a keynote at The Kelsey Group Drilling Down on Local conference. The new arrangement "marries our sales channel opportunities with Google's vast advertising network," he said in an interview after the session. "We play a key role in this whole ecosystem. We are the enablers to get this group (small merchants) online." ___________ Read More / Source: ZDNet