Vista Poses Danger To Security Product Vendors: Analyst

Iria · Apr 1, 2006, 10:39 PM

Microsoft can pull the consumer security software rug out from under its long-time partners and likely avoid antitrust charges by sprinkling security throughout Vista in bits and pieces, an analyst said this week.

Microsoft's move earlier this year to debut Windows Live OneCare at $50 is a shot across the bow, JupiterResearch analyst Joe Wilcox said in an interview Thursday.

"It's clearly chosen to compete with partners," said Wilcox. "If you want one sign that Microsoft is aggressively competing with partners [in the consumer security market], look at the pricing of OneCare.

"Until April 30, anyone using OneCare can have it for $19.95 a year." Even after that, the price of $49.95 for three machines, said Wilcox, is a warning to companies like Symantec, Trend Micro, McAfee and others that Microsoft is serious about taking share.

So serious, in fact, that Wilcox expects some substantial fall-out. "Microsoft's entrance into the security product market will drive out many of the smaller vendors within 24 months," he predicted.
__________
Read More / Source: TechWeb

pr0digal jenius · Apr 2, 2006, 12:32 AM

did anyone hear that?.....PC-Cillin finally went under

Apr 1, 2006, 10:39 PM	#1
Iria DriverHeaven Extreme Member Join Date: Apr 2004 Posts: 7,275 Rep Power: 87	Vista Poses Danger To Security Product Vendors: Analyst Microsoft can pull the consumer security software rug out from under its long-time partners and likely avoid antitrust charges by sprinkling security throughout Vista in bits and pieces, an analyst said this week. Microsoft's move earlier this year to debut Windows Live OneCare at $50 is a shot across the bow, JupiterResearch analyst Joe Wilcox said in an interview Thursday. "It's clearly chosen to compete with partners," said Wilcox. "If you want one sign that Microsoft is aggressively competing with partners [in the consumer security market], look at the pricing of OneCare. "Until April 30, anyone using OneCare can have it for $19.95 a year." Even after that, the price of $49.95 for three machines, said Wilcox, is a warning to companies like Symantec, Trend Micro, McAfee and others that Microsoft is serious about taking share. So serious, in fact, that Wilcox expects some substantial fall-out. "Microsoft's entrance into the security product market will drive out many of the smaller vendors within 24 months," he predicted. __________ Read More / Source: TechWeb

Apr 2, 2006, 12:32 AM	#2
pr0digal jenius Delete Me Join Date: Mar 2004 Posts: 14,648 Rep Power: 0	did anyone hear that?.....PC-Cillin finally went under