Yellow pages publisher feeling the heat from online alternative

Iria · Jul 7, 2006, 08:15 PM

Source: Ars Technica
_________
Sooner or later, all "old media" companies find themselves threatened by a site or phenomenon on the Internet. We've seen it happen with the music industry, TV, newspapers, and many others. Sometimes, it takes a while for the old guard to discover what's happening—that appears to be the case with Yell, which calls itself the world's largest yellow pages publisher.

The problem—from Yell's point of view—is Yellowikis, a wiki-based business directory available in several languages and containing listings for several different countries. The directory publisher is accusing Yellowikis of "misrepresentation," maintaining that the site's name "constitutes an 'instrument of fraud.'"

Jul 7, 2006, 08:15 PM	#1
Iria DriverHeaven Extreme Member Join Date: Apr 2004 Posts: 7,275 Rep Power: 87	Yellow pages publisher feeling the heat from online alternative Source: Ars Technica _________ Sooner or later, all "old media" companies find themselves threatened by a site or phenomenon on the Internet. We've seen it happen with the music industry, TV, newspapers, and many others. Sometimes, it takes a while for the old guard to discover what's happening—that appears to be the case with Yell, which calls itself the world's largest yellow pages publisher. The problem—from Yell's point of view—is Yellowikis, a wiki-based business directory available in several languages and containing listings for several different countries. The directory publisher is accusing Yellowikis of "misrepresentation," maintaining that the site's name "constitutes an 'instrument of fraud.'"