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Read more/source: CNET News
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Geek fests are getting smaller, and organizers say that may be a good thing.
On Monday, the Entertainment Software Association announced that it’s scaling back the Electronic Entertainment Expo, its signature trade show and the video game industry’s largest event.
ESA execs said E3 is getting a major downsizing because it had gotten too big, with 60,000 attendees in May. When the conference was started 11 years ago, organizers thought it would be an ideal format for getting game makers as much attention as their Hollywood brethren. And, it was supposed to be a key venue for retailers to shmooze with game publishers.
But the game industry no longer needs that kind of hand-holding, said ESA president Douglas Lowenstein in an interview with CNET News.com. In fact, Lowenstein said the conference was still profitable—if unwieldy.

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