Latest toe in the movie download pond? Wal-Mart

Iria · Nov 28, 2006, 08:21 PM

Source: News.com
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Wal-Mart Stores has entered the fledgling but growing market of movie downloads with a new service that bundles a digital copy of a film with the purchase of a hard copy of the DVD.

The movie download program, announced Tuesday, begins with sales of the DVD of the Warner Bros. flick Superman Returns. Starting Wednesday, when customers purchase the disc from Wal-Mart, they will be able to choose from one of three options for a digital copy: $1.97 for a download formatted for portable devices, $2.97 for one that's compatible with computers, and $3.97 for one that works on both portable devices and PCs. Then, upon returning to their computers, buyers of the Superman Returns bundled DVD can enter a redemption code on Wal-Mart's beta video download site and obtain the digital version.

Nov 28, 2006, 08:21 PM	#1
Iria DriverHeaven Extreme Member Join Date: Apr 2004 Posts: 7,275 Rep Power: 89	Latest toe in the movie download pond? Wal-Mart Source: News.com _______ Wal-Mart Stores has entered the fledgling but growing market of movie downloads with a new service that bundles a digital copy of a film with the purchase of a hard copy of the DVD. The movie download program, announced Tuesday, begins with sales of the DVD of the Warner Bros. flick Superman Returns. Starting Wednesday, when customers purchase the disc from Wal-Mart, they will be able to choose from one of three options for a digital copy: $1.97 for a download formatted for portable devices, $2.97 for one that's compatible with computers, and $3.97 for one that works on both portable devices and PCs. Then, upon returning to their computers, buyers of the Superman Returns bundled DVD can enter a redemption code on Wal-Mart's beta video download site and obtain the digital version.