Disney plans makeover for its Web site

Iria · Jan 1, 2007, 08:32 PM

Source: IHT
_________
LOS ANGELES: When the chief executive of Walt Disney, Robert Iger, takes the stage at the Consumer Electronics Show in Las Vegas next Monday, he is expected to introduce the new Disney.com Web site, which has taken more than a year to redesign.

Revamping Disney.com has been the priority for Iger, who has sought to extend the Disney brand by embracing new digital media. But behind the revamping, analysts and others have said that there is an equally pressing issue facing Iger, one that many entertainment conglomerates could face in the coming years: Who should be running the company's Internet properties?

Jan 1, 2007, 08:32 PM	#1
Iria DriverHeaven Extreme Member Join Date: Apr 2004 Posts: 7,275 Rep Power: 89	Disney plans makeover for its Web site Source: IHT _________ LOS ANGELES: When the chief executive of Walt Disney, Robert Iger, takes the stage at the Consumer Electronics Show in Las Vegas next Monday, he is expected to introduce the new Disney.com Web site, which has taken more than a year to redesign. Revamping Disney.com has been the priority for Iger, who has sought to extend the Disney brand by embracing new digital media. But behind the revamping, analysts and others have said that there is an equally pressing issue facing Iger, one that many entertainment conglomerates could face in the coming years: Who should be running the company's Internet properties?