Will IE 7 Perception Problems Hurt Vista?

Vikingod · Jan 24, 2007, 01:26 AM

Source: Microsoft Watch
__________
Internet Explorer 7 user complaints continue to pound my inbox, with an increasing number of people expressing diminished confidence in Windows Vista. Microsoft has a perception problem.

Product marketing often is much more about perception than reality. Negative perceptions, once they set in, are tough to shake. For companies with multiple, closely associated brands, negative perception of one product can affect another. Based on dissatisfied reader feedback about Internet Explorer 7, negative perceptions about the browser reflect poorly on Windows Vista.

Another kind of perception is use of a product and what the end user believes about it. Some companies don't rightly understand that experience is an emotional quality, where facts often are meaningless.

Jan 24, 2007, 01:26 AM	#1
Vikingod Int'l Fish Liaison Join Date: Jul 2004 Location: By the light of lamp I sit and type... Posts: 16,197 Rep Power: 112 System Specs	Will IE 7 Perception Problems Hurt Vista? Source: Microsoft Watch __________ Internet Explorer 7 user complaints continue to pound my inbox, with an increasing number of people expressing diminished confidence in Windows Vista. Microsoft has a perception problem. Product marketing often is much more about perception than reality. Negative perceptions, once they set in, are tough to shake. For companies with multiple, closely associated brands, negative perception of one product can affect another. Based on dissatisfied reader feedback about Internet Explorer 7, negative perceptions about the browser reflect poorly on Windows Vista. Another kind of perception is use of a product and what the end user believes about it. Some companies don't rightly understand that experience is an emotional quality, where facts often are meaningless.