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Fox buys online-advertising specialist

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Other Tech News The latest community based technology news from across the globe. (If you aren't a community newsposter then use the "Submit News" section.)

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Old Feb 22, 2007, 11:24 PM   #1
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Fox buys online-advertising specialist
Source: News.com
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Fox Interactive Media, a division of Rupert Murdoch's News Corp., has acquired advertising-technology company Strategic Data Corp., the company announced Thursday.

The terms of the acquisition were not disclosed, but FIM said in a statement that SDC's proprietary technology will enable the company to serve its online network, which includes the sites of MySpace.com, Fox's American Idol and IGN Entertainment's AskMen.com, with targeted graphical advertising on its Web pages.
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