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DriverHeaven Extreme Member
Join Date: Apr 2004
Posts: 7,275
Rep Power: 89 ![]() ![]() ![]() ![]() ![]() ![]() ![]() ![]() ![]() ![]() ![]() |
A cure for e-mail attention disorder?
Source: News.com
__________ Corporate managers concerned about the amount of time employees spend sifting though mountains of unwanted e-mail may soon have World of Warcraft to thank for providing a solution. That's because a Palo Alto, Calif.-based start-up called Seriosity has come up with an e-mail management system that borrows heavily from the virtual economies and currencies found in WoW and other large-scale online games. |
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Old Codger
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[COLOR=#e46114][COLOR=red]Like whoa!![/COLOR][/COLOR][COLOR=#e46114] [COLOR=red]Overview[/COLOR] [/COLOR][COLOR=#231f20]Attent [/COLOR] [COLOR=#231f20]TM [/COLOR][COLOR=#231f20]with Serios[/COLOR][COLOR=#231f20]TM [/COLOR][COLOR=#231f20]is an enterprise productivity application inspired by multiplayer online games.[/COLOR] [COLOR=#231f20]It tackles the problem of information overload in corporate email using psychological and[/COLOR] [COLOR=#231f20]economic principles from successful games. Attent creates a synthetic economy with a currency[/COLOR] [COLOR=#231f20](Serios) that enables users to attach value to an outgoing email to signal importance. It gives[/COLOR] [COLOR=#231f20]recipients the ability to prioritize messages and a reserve of currency that they can use to signal[/COLOR] [COLOR=#231f20]importance of their messages to others. Attent also provides a variety of tools that enable everyone[/COLOR] [COLOR=#231f20]to track and analyze communication patterns and information exchanges in the enterprise.[/COLOR] [COLOR=#231f20]The lively marketplace of ideas and communication patterns that emerges from this economy[/COLOR] [COLOR=#231f20]offers new insights into collaboration, teamwork and goal alignment. The Seriosity solution to[/COLOR] [COLOR=#231f20]information overload will give your information workers more time, more thoughtful input and[/COLOR] [COLOR=#231f20]more insight so that they can be more productive.[/COLOR] [COLOR=#e46114]Benefits[/COLOR] [COLOR=#231f20]Attent provides five important benefits to improve productivity in the enterprise:[/COLOR] [COLOR=#ffffff] [/COLOR][COLOR=black]Seriosity Inc. Introduces[/COLOR] [COLOR=#231f20]Prioritize information. [/COLOR] [COLOR=#231f20]People receive too many emails, instant messages and phone calls,[/COLOR] [COLOR=#231f20]and it’s hard to know where to pay attention. With Attent, senders share the burden of[/COLOR] [COLOR=#231f20]prioritization so that recipients can sort information according to value.[/COLOR] [COLOR=#231f20]Get Attention. [/COLOR] [COLOR=#231f20]Sometimes it’s too hard to cut through the clutter. Messages with more currency[/COLOR] [COLOR=#231f20]attached indicate that senders care more and are willing to incur a cost to bid for attention.[/COLOR] [COLOR=#231f20]Give feedback. [/COLOR] [COLOR=#231f20]It is hard to provide optimal and timely feedback in the workplace. The[/COLOR] [COLOR=#231f20]amount of currency sent in return to email messages is a rapid and tangible signal of reward,[/COLOR] [COLOR=#231f20]compliment or critique.[/COLOR] [COLOR=#231f20]Gain insight. [/COLOR] [COLOR=#231f20]Sometimes it’s hard to know which teams are working well together and[/COLOR] [COLOR=#231f20]whether the right kind of information is flowing between groups. Attent provides a way to view[/COLOR] [COLOR=#231f20]the flow of information in terms of its value, as determined by real people.[/COLOR] [COLOR=#231f20]Build an attention economy. [/COLOR] [COLOR=#231f20]Attent can be the foundation for an economic system to[/COLOR]
[COLOR=#231f20]encourage communication, collaboration, and the alignment of corporate objectives with[/COLOR] [COLOR=#231f20]individual[/COLOR]
__________________
"Inspiration is always a surprising visitor."
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