Cox to Introduce Anti Commercial-Skipping Technology

Vikingod · May 9, 2007, 01:36 PM

Source: DailyTech
______________
ABC and ESPN signed a deal with Cox Communications to offer video-on-demand broadcasts of hit TV series such as Grey's Anatomy, Desperate Housewives and sports events. However, Cox customers that subscribe to the new on-demand service will have their fast forward features disabled on PVRs.

The goal with the new program is to increase ad revenue, which broadcasters have been crying foul over since the dawn of PVRs like TiVo. ABC, ESPN and parent company Walt Disney Co. handed Cox the rules to abide by if Cox wanted to have access to hit programs. But Cox isn't showing any concern, and in fact welcomes the restriction. "We are excited about collaborating with Disney and using their great ABC and ESPN content to provide our customers with 'anywhere, anytime' access to content they value," said Cox president Pat Esser.

GutterPunk · May 9, 2007, 02:42 PM

Thats actually kind of cool... The question is:
If you record the on demand program will you be able to manipulate it? Will it be an on-demand only setting... or will it follow suite after being recorded?

Iria · May 9, 2007, 03:18 PM

This is a duplicate of a previously posted store. Please continue discussion here.

May 9, 2007, 01:36 PM	#1
Vikingod Int'l Fish Liaison Join Date: Jul 2004 Location: By the light of lamp I sit and type... Posts: 16,197 Rep Power: 112 System Specs	Cox to Introduce Anti Commercial-Skipping Technology Source: DailyTech ______________ ABC and ESPN signed a deal with Cox Communications to offer video-on-demand broadcasts of hit TV series such as Grey's Anatomy, Desperate Housewives and sports events. However, Cox customers that subscribe to the new on-demand service will have their fast forward features disabled on PVRs. The goal with the new program is to increase ad revenue, which broadcasters have been crying foul over since the dawn of PVRs like TiVo. ABC, ESPN and parent company Walt Disney Co. handed Cox the rules to abide by if Cox wanted to have access to hit programs. But Cox isn't showing any concern, and in fact welcomes the restriction. "We are excited about collaborating with Disney and using their great ABC and ESPN content to provide our customers with 'anywhere, anytime' access to content they value," said Cox president Pat Esser.

May 9, 2007, 02:42 PM	#2
GutterPunk I = Greatest Dood Join Date: Nov 2003 Location: Nebraska Posts: 5,949 Rep Power: 71	Thats actually kind of cool... The question is: If you record the on demand program will you be able to manipulate it? Will it be an on-demand only setting... or will it follow suite after being recorded? __________________ Rock On \m/ Thank you Mousey for the Sig! --------------- Intel Core2Duo E6660 (3.4GHZ) ~ Tuniq Tower 120 ~ Enermax Galaxy 1000W ~ Corsair Dominator @ 1090MHZ 5-5-5-15 (OCZ XTC Modded Cooler)~ EVGA 8800GTX W/ HR-03 Plus 120MM ~ Asus DVD-RW LiteScribe ~ LG DVD-RW ~ Corsair Voyager 2GB ReadyBoost Drive ~ Vantec Nexus Fan Controller ~ ThermalTake Armor 25CM fan ~ Personal Finance Blog: Dent Your Debt

May 9, 2007, 03:18 PM	#3
Iria DriverHeaven Extreme Member Join Date: Apr 2004 Posts: 7,275 Rep Power: 89	This is a duplicate of a previously posted store. Please continue discussion here.