AOL Works To Allay Fears of Behaviorally Targeted Ads

Iria · Oct 31, 2007, 08:29 PM

Source: BetaNews
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With behaviorally targeted advertising becoming more and more popular, some Internet users are wishing to remain anonymous. AOL is planning an effort to educate users about the technology, as well as offer new ways to opt out.

The internet company is hoping to educate the public more about this method of advertising in hopes that Internet users will become more apt to participate. Ads using the technology are set to become a large part of the AOL banner ad network by the end of the year.

Oct 31, 2007, 08:29 PM	#1
Iria DriverHeaven Extreme Member Join Date: Apr 2004 Posts: 7,275 Rep Power: 89	AOL Works To Allay Fears of Behaviorally Targeted Ads Source: BetaNews ________ With behaviorally targeted advertising becoming more and more popular, some Internet users are wishing to remain anonymous. AOL is planning an effort to educate users about the technology, as well as offer new ways to opt out. The internet company is hoping to educate the public more about this method of advertising in hopes that Internet users will become more apt to participate. Ads using the technology are set to become a large part of the AOL banner ad network by the end of the year.