Sears' Christmas Spyware Surprise

Vikingod · Jan 4, 2008, 02:34 PM

Source: Yahoo!
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Did Sears decide to give its holiday shoppers the gift that keeps on taking—spyware?

It appears that Sears isn't disputing that it did distribute spyware, but is merely saying that consumers knew that they were agreeing to spyware.

The $53 billion retailer is learning that the online world—with its thousands of bloggers armed with screen captures—is fairly unforgiving when it comes to marketing excesses.

The latest blogger to capture and dissect the Sears incident is Harvard Business School Assistant Professor Benjamin Edelman, whose posted screen captures and commentary came out Jan. 2. His assessment followed by a couple of weeks a blog from CA that included a detailed response from a Sears vice president.

blown503 · Jan 4, 2008, 03:57 PM

Another reason "NOT" to shop at sears.

Judas · Jan 4, 2008, 05:38 PM

bastards... and i work for the buggers...

Jan 4, 2008, 02:34 PM	#1
Vikingod Int'l Fish Liaison Join Date: Jul 2004 Location: By the light of lamp I sit and type... Posts: 16,197 Rep Power: 112 System Specs	Sears' Christmas Spyware Surprise Source: Yahoo! ___________ Did Sears decide to give its holiday shoppers the gift that keeps on taking—spyware? It appears that Sears isn't disputing that it did distribute spyware, but is merely saying that consumers knew that they were agreeing to spyware. The $53 billion retailer is learning that the online world—with its thousands of bloggers armed with screen captures—is fairly unforgiving when it comes to marketing excesses. The latest blogger to capture and dissect the Sears incident is Harvard Business School Assistant Professor Benjamin Edelman, whose posted screen captures and commentary came out Jan. 2. His assessment followed by a couple of weeks a blog from CA that included a detailed response from a Sears vice president.

Jan 4, 2008, 03:57 PM	#2
blown503 HardwareHeaven Senior Member Join Date: Jan 2003 Location: S. Indiana Posts: 573 Rep Power: 0	Another reason "NOT" to shop at sears. __________________