Yahoo promises to 'amp' up ad platform

**MIG-31** · Apr 7, 2008, 07:16 AM

SAN FRANCISCO - Yahoo Inc. believes it's poised to revolutionize online advertising after years of being outmaneuvered by rival Google Inc.

But the slumping Internet pioneer might not get the chance to show off the latest improvements to its online advertising platform unless it can convince increasingly impatient investors that the new approach will produce a bigger payoff than Microsoft Corp.'s unsolicited offer to buy the Sunnyvale-based company for more than $40 billion.
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Source: Yahoo

Apr 7, 2008, 07:16 AM	#1
MIG-31 HardwareHeaven News Mod Join Date: Dec 2002 Location: Nottingham,UK Posts: 56,821 Rep Power: 471 System Specs	Yahoo promises to 'amp' up ad platform SAN FRANCISCO - Yahoo Inc. believes it's poised to revolutionize online advertising after years of being outmaneuvered by rival Google Inc. But the slumping Internet pioneer might not get the chance to show off the latest improvements to its online advertising platform unless it can convince increasingly impatient investors that the new approach will produce a bigger payoff than Microsoft Corp.'s unsolicited offer to buy the Sunnyvale-based company for more than $40 billion. ____________ Source: Yahoo __________________ Please Post Your News Submissions Here