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Intel says marketing strategy not determined by AMD settlement
Intel stated that there is no causal relationship between the settlement and its decision not to physically participate in the Taiwan IT Month Show. Intel said the decision not to attend was based on optimizing ROI and benefiting its customers. Re-weighting marketing investment from indirect to direct activity should not be assumed to be a consequence of the settlement, Intel pointed out.
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Source: Digital Times
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Quote:
Originally Posted by SeraphicSorcerer
I know, it gives my inner nerd a Warp factor of 10 just thinking about it.
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Last edited by MIG-31; Dec 4, 2009 at 06:52 AM.
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Dec 4, 2009, 02:16 AM
