Taiwan graphics card makers respond positively to Nvidia price cuts

No_Style · Aug 4, 2004, 03:06 PM

Taiwan graphics card makers have responded positively to Nvidia’s recent price cuts for a range of its graphics chips, stating that the chipmaker’s move will help reduce their production costs and boost demand.

Nvidia recently cut prices about 10% on some of its graphics chips, with the mid- to high-end GeForce FX5700LE dropping to under US$40, the mainstream GeForce FX5200LE falling to under US$20 and the entry-level GeForce MX4408X and MX4000 dropping to US$12-13, according to sources at the makers.

Although the price cuts were part of Nvidia’s efforts to dress-up its quarterly revenues (the fiscal second quarter ended July 31), local makers have reportedly taken advantage by ordering more chips with the expectation that demand will pick up as the industry moves into its traditional peak season.

In related news, Nvidia has now added Biostar Microtech International to its client list. Nvidia will supply the Taiwan-based motherboard maker with its GeForce FX- and GeForce MX-series graphics chips.

Biostar aims to ship about 100,000 VGA cards a month, with a significant portion bundled with its motherboards and own-brand iDEQ mini barebone systems, according to sources at Biostar.
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Source: DigiTimes

Aug 4, 2004, 03:06 PM	#1
No_Style Styleless Wonder Join Date: Jun 2002 Location: Ottawa, Ontario Posts: 6,034 Rep Power: 0	Taiwan graphics card makers respond positively to Nvidia price cuts Taiwan graphics card makers have responded positively to Nvidia’s recent price cuts for a range of its graphics chips, stating that the chipmaker’s move will help reduce their production costs and boost demand. Nvidia recently cut prices about 10% on some of its graphics chips, with the mid- to high-end GeForce FX5700LE dropping to under US$40, the mainstream GeForce FX5200LE falling to under US$20 and the entry-level GeForce MX4408X and MX4000 dropping to US$12-13, according to sources at the makers. Although the price cuts were part of Nvidia’s efforts to dress-up its quarterly revenues (the fiscal second quarter ended July 31), local makers have reportedly taken advantage by ordering more chips with the expectation that demand will pick up as the industry moves into its traditional peak season. In related news, Nvidia has now added Biostar Microtech International to its client list. Nvidia will supply the Taiwan-based motherboard maker with its GeForce FX- and GeForce MX-series graphics chips. Biostar aims to ship about 100,000 VGA cards a month, with a significant portion bundled with its motherboards and own-brand iDEQ mini barebone systems, according to sources at Biostar. _______________ Source: DigiTimes