Symantec is fishing for dollars with a new service designed to help companies combat the ongoing epidemic of online identity theft, or "phishing," scams.
The antivirus software giant will announce this week a brand protection service that will use the company's global network of researchers and its desktop software to help companies identify and thwart online scams that use their names to trick unsuspecting customers.
Phishing scams are online crimes that use spam to direct Internet users to Web sites that are controlled by thieves but designed to look like legitimate e-commerce sites. Users are asked to provide sensitive information such as a password, Social Security number, bank account information, or credit card number, often under the guise of updating account information.
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