Consumer Electronics Show: Microsoft shows initiative

Dexsal · Jan 8, 2005, 01:38 PM

Array of new products demonstrates commitment to multimedia markets.

Microsoft Corp. spent this week displaying technology to improve how people watch TV, access movies, listen to music, play video games, view photos, navigate their cars, use their watches and wake up in the morning. But that dizzying array of consumer initiatives is also meant to improve something else -- Microsoft's own long-term growth prospects.

Thirty years after its founding, the software company best known for an operating system and a productivity suite is turning more and more to the flashy world of consumer electronics. The effort reflects pressure to continue posting strong revenue growth even as the company moves into corporate.

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Jan 8, 2005, 01:38 PM	#1
Dexsal Space Monocerotis Join Date: May 2004 Location: Aust Posts: 1,401 Rep Power: 0	Consumer Electronics Show: Microsoft shows initiative Array of new products demonstrates commitment to multimedia markets. Microsoft Corp. spent this week displaying technology to improve how people watch TV, access movies, listen to music, play video games, view photos, navigate their cars, use their watches and wake up in the morning. But that dizzying array of consumer initiatives is also meant to improve something else -- Microsoft's own long-term growth prospects. Thirty years after its founding, the software company best known for an operating system and a productivity suite is turning more and more to the flashy world of consumer electronics. The effort reflects pressure to continue posting strong revenue growth even as the company moves into corporate. Read More Sealttlpi.com