For Dell, will luxury PCs boost profits?

Vikingod · Oct 4, 2005, 02:54 PM

The Round Rock, Texas-based company on Wednesday unveiled its XPS brand, a luxury line of computers that will compete head-on with high-end PC makers like Alienware and even Apple Computer.

Some analysts interpret the move as an indication that Dell, which rocketed to the PC industry's top spot by building an efficient manufacturing operation that enables it to sell computers for less than its competitors, wants to feast on the fatter margins that come with selling snazzier gear. Prices for the XPS systems start at $1,099, while prices for the long-running Dimension PC line can go as low as $400.
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Read More / Source: C|Net

twoodcc · Oct 4, 2005, 04:39 PM

that might be somewhat successful

pr0digal jenius · Oct 4, 2005, 04:41 PM

there was talk a while back of circuit city buying out alienware and doing similiar things

all that ever came fo that is alienware PCs being available on CC's website though, as far as I know

studbagel9 · Oct 4, 2005, 05:16 PM

How are these different than the XPS series of computers they already sell?

Oct 4, 2005, 02:54 PM	#1
Vikingod Int'l Fish Liaison Join Date: Jul 2004 Location: By the light of lamp I sit and type... Posts: 16,197 Rep Power: 112 System Specs	For Dell, will luxury PCs boost profits? The Round Rock, Texas-based company on Wednesday unveiled its XPS brand, a luxury line of computers that will compete head-on with high-end PC makers like Alienware and even Apple Computer. Some analysts interpret the move as an indication that Dell, which rocketed to the PC industry's top spot by building an efficient manufacturing operation that enables it to sell computers for less than its competitors, wants to feast on the fatter margins that come with selling snazzier gear. Prices for the XPS systems start at $1,099, while prices for the long-running Dimension PC line can go as low as $400. __________ Read More / Source: C\|Net

Oct 4, 2005, 05:16 PM	#4
studbagel9 Rolling the Hard Six Join Date: May 2003 Location: Lock Haven, PA Posts: 767 Rep Power: 0 System Specs	How are these different than the XPS series of computers they already sell? __________________

Oct 4, 2005, 04:39 PM	#2
twoodcc DriverHeaven Lover Join Date: Jan 2005 Posts: 143 Rep Power: 0	that might be somewhat successful

Oct 4, 2005, 04:41 PM	#3
pr0digal jenius Delete Me Join Date: Mar 2004 Posts: 14,648 Rep Power: 0	there was talk a while back of circuit city buying out alienware and doing similiar things all that ever came fo that is alienware PCs being available on CC's website though, as far as I know