Rocky road for Xbox 360 launch

Iria · Oct 13, 2005, 05:01 AM

These are testing times for the team behind one of Microsoft's most ambitious product launches ever.

In just a few weeks' time, it will unleash its great white hope of gaming, the Xbox 360, across the world.

But rolling out a next generation games console in the US, Europe and Japan virtually simultaneously is proving to be a greater challenge than anyone imagined.

"There's a reason no-one has done this before and we are figuring that out," said Xbox marketing boss Peter Moore.

"If we knew what we were getting into, we might not have done it," he admitted at a recent Xbox event in Amsterdam.
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Read More / Source: BBC News

twoodcc · Oct 13, 2005, 04:53 PM

dang, that's not good to hear

Oct 13, 2005, 05:01 AM	#1
Iria DriverHeaven Extreme Member Join Date: Apr 2004 Posts: 7,275 Rep Power: 87	Rocky road for Xbox 360 launch These are testing times for the team behind one of Microsoft's most ambitious product launches ever. In just a few weeks' time, it will unleash its great white hope of gaming, the Xbox 360, across the world. But rolling out a next generation games console in the US, Europe and Japan virtually simultaneously is proving to be a greater challenge than anyone imagined. "There's a reason no-one has done this before and we are figuring that out," said Xbox marketing boss Peter Moore. "If we knew what we were getting into, we might not have done it," he admitted at a recent Xbox event in Amsterdam. _________ Read More / Source: BBC News

Oct 13, 2005, 04:53 PM	#2
twoodcc DriverHeaven Lover Join Date: Jan 2005 Posts: 143 Rep Power: 0	dang, that's not good to hear