Although some sources were speculating to the contrary, Frank Pearce of Blizzard has stated clearly that micro-transactions will not be in the business model for seeing a return on the game.
Speaking to Gamesindustry.biz he said:
“Not right now – no plans. But if you look at the micro-transactions for World of Warcraft as an example, as much as possible, we’re not trying to do anything that impacts the gameplay experience, or affects the integrity of the game world at all.
I think micro-transactions probably don’t make sense for a game like StarCraft II. Unless we decide to do something much more extensive with player profiles, then maybe we’ll evaluate it.”He also passed comment about how the game would offer unique experiences for players and achievement based longevity:
“There’s one where you need to seek out a giant Zerg unit that you only see in the single-player, called the Brutilisk. It looks a little bit like a lobster and it’s on the Volcano map.
There’s an achievement for luring the Brutilisk out and getting it cooked by the lava – it’s called ‘Red Lobster’ or something. There are a lot of ways to encourage players to try new types of gameplay using achievements systems – maybe that’s an example of how we leverage things from other games.”Starcraft 2, as if you didn’t already know, will be released on 27th July.