AMD is looking into selling graphics cards direct to gamers to save us from "crazy pricing"

Discussion in 'Industry News' started by MIG-31, Jun 12, 2018.

  1. MIG-31

    MIG-31 HardwareHeaven News Mod Staff Member

    Dec 29, 2002
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    “It’s been a weird time for gamers,” AMD’s Scott Herkelman tells us over coffee in Taipei, “there’s no doubt about it.” And to ensure a return of the weird mining time doesn’t stop people getting hold of graphics cards AMD is looking into selling GPUs direct to gamers.

    Thankfully the current GPU crisis seems to be almost over, with the graphics card market becoming ever more resistant to another potential cryptocurrency relapse. AMD has been working hard over the past year to ensure that stock returns to a more reasonable level, and with that should come pricing normalisation. There is, however, only so much AMD can do about that without direct control over pricing.
    Source: PCGamesN

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