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Friday | October 23, 2020
Presenting PlayStation’s first global ad spot showcasing key immersive features for the PS5 console generation

Presenting PlayStation’s first global ad spot showcasing key immersive features for the PS5 console generation

PlayStation fans, I hope you are just as excited as I am for the launch of the PS5™ console this holiday season. Each console generation provides an opportunity to tell a unique story through our marketing. This new generation will be especially fun for us given the new suite of features that will come with the PS5 console.

Today, I am pleased to share with you our first global spot for PlayStation that showcases some of the immersive gameplay you will experience on the new PS5 console.

In our first global digital ad for the PS5 console, you’ll see the new console’s features come to life through a young woman’s eyes and her movements. It starts as she walks across a frozen lake, feeling the crack of ice at her feet. As the character senses danger, the sudden explosive reveal of the kraken from the icy surface showcases the haptic feedback sensation you can feel from DualSense™ wireless controller for the PS5 console.

Sound then comes from all directions as the central character reacts to everything she hears – whether it’s coming from the front, the side, above, or from behind her – showcasing the PS5 console’s Tempest 3D AudioTech. Closing out the spot – as the central character draws her bow – the tension of her bowstring is a sensation you’ll also feel, made possible through the DualSense wireless controller’s adaptive triggers.

We are quite excited about these features and we can’t wait for you all to get more immersed in the world of games with the PS5 console and DualSense wireless controller in your own hands.

Our partners in the development community have been hard at work either creating or dreaming up the next generation of games. Read on to learn some of the ways they are working with the DualSense wireless controller and its built-in capabilities.

Read More: Source: PS Blog.

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